The Radiator Company

Helping customers find the perfect solution for their home


The Radiator Company wanted to make it easier for potential buyers to plan out their rooms when deciding on the most suitable radiators for their home.

Their existing site already provided information on the products on offer. Together, we improved the service from the site and increased user interaction by incorporating a radiator builder in the design . This allowed customers to select and customise their choice of radiator for their home. Along with the ability to save their choices to create a wish list, customers were able to fully plan out their room settings and then finalise the transaction by forwarding their list to The Radiator Company or their choice of supplier.

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